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WiseOne Intelligent Data Platform leverages abundant Chinese data asset base and world-leading Chinese NLP technology. It covers knowledge maps and veteran professional teams of a wide array of industries. It helps corporations optimise communication and sales impact, enhance brand value, strengthen reputation management, avoid business risk, explore market intelligence, empower business decision-making, and more.
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For Public Relations Function
This platform helps PR and public sentiment practitioners to conduct omni-network monitoring, data analysis and diversified smart applications. It includes public sentiment monitoring and analysis, discovery and tracking of hot topic, negative pre-alert, media smart management, and more.
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For Marketing Function
WiseBI allows you to listen to and analyse social media more smartly and comprehensively, empowering brand positioning, product sales and business decision-making, enhancing asset impact from brand digitalisation.

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Media Centre
Omni-network public sentiment monitoring; getting a variety of omni-network voices about oneself, competitors' products and industry.
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Wise BI
Smart, flexible and in-depth data analysis, with easy explanation of sales data, assisting business decision-making;
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Wise Hot Buzz
Consolidate omni-network hottest topic, posing as a daily information network entrance for communication industry experts;
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Wise Event Analysis
Easy explanation on communication track and incident impact, getting hold of communication movement and trend;
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Wisers Intelligence Base
Focus on creation and sharing of media knowledge, empowering communication industry practitioners;
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Wisers Pre-alert Centre
Personalised and customised media pre-alert, enabling quick discovery of sensitive information and trend changes;
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Wise Influencer
Pre-test data, with impact monitoring and KPI evaluation, enabling full grasp of KOL sales data;
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Wise Search
World-leading Chinese media information and business intelligence database, enabling quick grasp of news and information which is closely related to business, deciphering market trend and creating competitive advantages.
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Data: Omni-network Monitoring
23 years of accumulating abundant media data, with industry-leading omni-media resources covering social media, short clip media and other emerging media.
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Monitoring: Comprehensive Monitoring Functions
Apart from basic daily monitoring of public sentiment, the platform can also support a variety of functions including incident analysis, hot topic discovery, media smart application, and more, with more comprehensive coverage of different scenarios.
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Analysis: Well-grounded Insight Decision-making
Support smart insight analysis and multi-dimensional analysis, with layer-by-layer data drilling, featuring interactive charts and graphs.
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AI: Easy Explanation of Abundant Data
The platform consolidates topics, automatic summary, perspective extraction and new model on sentiment, with industry-leading dimension and accuracy on sentiment determination.
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Public Relations
• Analysis on public sentiment
• Negative pre-alert & tracking
• Discovery & analysis of hot topic
• Media management & research
• Media impact analysis
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Brand Insight
• Industry/brand hot topic
• Brand positioning
• Brand cross-boundary collaboration
• Brand impact index
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Product Insight
• Product reputation insight
• New product investigation & research
• Product and service insight
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Sales Activity Insight
• Activity impact
• Media impact
• E-commerce analysis